Include enough accurate information for a customer to understand exactly what they are buying: a clear title, description and short description, price, stock information, genuine product images, the correct category and relevant product attributes.

Add dimensions, weight and technical or compliance information where they apply. Use the product’s own identifiers, such as its SKU, where appropriate.

For Variable products, also complete the information that differs for each variation, including its price, stock, SKU, dimensions or image where needed.