The Display Name is your public identity across the entire platform. It is used in community areas such as posts, comments, and messaging, as well as other visible areas of the site. Unlike your First and Last Name, which are used for account management, billing, and administrative purposes, the Display Name is fully customisable and designed for public use.
For sellers, this typically means using a business or brand name to maintain a consistent presence. For customers, it can be used to display a preferred name or alias for privacy. Keeping these fields separate ensures that important account data remains accurate while giving you full control over how your name appears to others.